Lincolnshire Chamber of Commerce and Industry


Cloud solution from Bluecube improves efficiency at Lincolnshire Chamber of Commerce & Industry

When the Lincolnshire Chamber of Commerce & Industry contacted Bluecube about the proposed move of their new headquarters in the city of Lincoln, the objectives were clear: a smooth transfer with minimum disruption or downtime during the move. However, the Chamber was also keen to utilise new technology to increase efficiency within the organisation and ultimately deliver an even better service to members.

  • Challenge: A smooth transfer to the organisation’s new HQ whilst upgrading to newer, better communications technology.
  • Solution: High speed fibre to the cabinet internet connectivity with Bluecube’s Silverline hosted voice solution.
  • Result: A next-generation voice solution which gives each department real time user visibility and an internet solution with superfast bandwidth.

Chamber Pictured: Lincolnshire Chamber of Commerce & Industry CEO, Simon Beardsley

Replacing legacy systems

The Chamber's existing phone system when Bluecube carried out the initial survey was an onsite PBX with multiple ISDN30 lines delivering the number of channels they required. The requirement for call volumes and features after the move and the complications in moving the ISDN lines whilst preventing downtime, resulted in Bluecube recommending a hosted voice solution. The organisation also wanted to increase bandwidth availability within the new building. Checks were made for fibre to the cabinet (FTTC) availability and when availability was confirmed an increase in bandwidth was agreed through additional circuits.

Silverline and FTTC

It was agreed that a dedicated internet service for voice and a dedicated data network over two carriers would be implemented and would act as backup for each other in the event of a carrier failure. Further cloud disaster recovery (DR) measures via automatic call diversion to an emergency number were also set up by Bluecube. With the internet hosting both voice and data services for the entire organisation, a comprehensive DR plan was a focus point for Bluecube.

The Chamber also host a number of business tenants within their HQ building and migrating to a phone system that could apply different features and rules to each business was a key point. Bluecube’s Silverline hosted voice system offered all of the functionality that the Chamber and its tenants needed and more. Each business applied its own rules and features with its own unique out of office times and messages. Some businesses required remote or home working facilities which the system also caters for. The option to access billing tools and reports to allow the chamber to invoice tenants accurately was also a critical tool within the Silverline system.

Efficiency and future proofing the organisation

Simon Beardsley (pictured) is the CEO at Lincolnshire Chamber of Commerce and Industry and he was impressed with the hands on approach that Bluecube applied to the installation of and migration to the new cloud based system. “Bluecube had a member of their team on site throughout the migration process and that ensured that disruption was kept to an absolute minimum. It also allowed Bluecube to deliver end user training for the system and iron out any minor changes that needed applying after the main migration. Since the initial migration, Bluecube have been back on site on a number of occasions to apply bespoke changes to the system and answer and end user questions following the initial training” said Simon. “We’ve been left with a system that allows us to get real time visibility of our team through the Unity call control software, delivers all of the services we need to operate efficiently as an organisation and ensures we deal with our member requests quickly and efficiently. We can also grow our organisation and tenant accounts without fear of hitting capacity as this system is limitless” he added.

The Final Word

Chamber Logo

Bluecube have seen a huge shift in hosted/cloud based voice services and feel this is largely down to the availability of superfast internet services. BT have announced their intention to switch off the ISDN (digital) network by 2025 meaning that businesses using ISDN2 and ISDN30 services are starting to look at next generation comms for the future. Silverline from Bluecube is the perfect solution for any small, medium or large enterprise looking for a safe and expansive alternative solution.