In this week’s BlueCube Cloudcast, we delve into a pressing issue in cybersecurity: identity-based attacks. With the rise of sophisticated phishing schemes, understanding this threat is more crucial than ever.
Meet Our Speakers in Bluecube CloudCast
Paul Reames, Founder & Managing Director of Bluecube Cloud Services brings a founder-level perspective and thoughtful leadership to the podcast. He helps guide the conversation with practical insight, business context, and a clear passion for making cybersecurity feel relevant and accessible.


Sasha Roshan, a senior sales engineer at Huntress, joined us from London to share insights from the forefront of cybersecurity. His experience spans over a decade, focusing on protecting organisations from emerging threats.
Paul and Sasha are also joined by Bluecubes in-house cybersecurity lead, Ollie Cole who brings a wealth of knowledge from the front lines of Bluecube.
The Cyber-Security Landscape in 2026
Sasha opened the discussion with a startling statistic: 70-75% of critical incidents are identity-related. As we see an unprecedented rise in identity-based attacks, it’s crucial to recognise that these threats are growing more sophisticated, aided by advancements in AI.
AI is helping to excel the rate of identity-related attacks. We are seeing an abnormal amount right now.
– Sasha Roshan
Ollie emphasised the accessibility of these attacks, noting how they have evolved from complex schemes to easily executed attempts that anyone can perform from their laptops.
Understanding Token Theft
A significant portion of our discussion centered on token theft—a tactic used by hackers to bypass multi-factor authentication (MFA). Sasha explained:
Token theft is when you enter your credentials on a fake login page crafted by hackers. They can capture your username, password, and MFA code in real-time.
This method highlights the importance of not just having MFA but understanding how it can still be compromised.
The Business Impact
As we discussed the implications for businesses, it became clear that small to medium-sized organisations are particularly vulnerable. Despite the misconception that hackers target only large enterprises, 70% of breaches last year involved SMBs.
Sasha pointed out that many organisations still lack basic security measures, such as MFA, putting them at significant risk.
Forty-three percent of organizations faced a breach last year, and many didn’t have MFA enabled.
– Sasha Roshan
Closing Thoughts
The conversation serves as a stark reminder of the evolving landscape of cybersecurity. As threats become more sophisticated, businesses must prioritise not only protection but also detection and response. The basics should never be overlooked, and continuous education on emerging threats is essential.
The rise of identity-based attacks is one of the key topics we’ll be exploring at our upcoming Cyber Security Event on 15th September at Charlotte House, Lincoln.
Join Bluecube and industry experts as we discuss the latest cyber threats, including identity compromise, phishing, MFA bypass techniques, and how organisations can improve their security posture in an increasingly complex threat landscape.
For those interested in a deeper dive into these critical issues, watch the full episode here.
Posted in: Bluecube CloudCast, News. Tagged: Bluecube, Cyber Security, News
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